20 years ago Dan Wieden’s words helped catapult Nike into the world’s foremost sportswear company built on this one phrase. Strong copy centered around the foundation of action. If I need anything in 2011 it’s to learn to “Just Do It.” Enough talk, enough excuses, enough dreams, enough ideas, enough perfectionism. It’s time to Just Do It.
This is by far the most important thing I need to work on in 2011 (more so than these words). Thanks, J.D., for giving me a good kick and reminder.




